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Will buy over half of direct sales beauty business.
January 10, 2017
By: Melissa Meisel
In efforts to bulk up its color cosmetics portfolio, Coty Inc. has entered into a partnership with the founders of Younique, a leading online peer-to-peer social selling platform in beauty. Under the proposed agreement, Coty intends to acquire 60% of Younique while the founders will own the remaining 40%. Younique’s founder and current CEO Derek Maxfield, and Chief Visionary Officer Melanie Huscroft, will continue to lead the business in the new partnership. Younique was started in 2012 in t...
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